Background information
Name to incorporate in the logo
Republican Party and Democratic Party (UNOFFICIAL)
Slogan to incorporate in the logo
Description of the organization and its target audience
The 2012 presidential election is not far off, and it seems the United States' two major political parties could not be more opposed to one another. The last few years have been marked by stubbornness in Congress and mud-slinging between politicians. While grassroots movements like The Tea Party and #Occupy have made a lot of noise, the mainstream parties seem bent on keeping the "stale" in stalemate.
In the spirit of bipartisanship and progress (and fun), we at 99designs want to give the Democratic and Republican parties a re-design of sorts. We all saw how big a role graphic design played for President Obama in the last election. Now, we want YOU to put your skills to work for our PARTIES: design the new, (unofficial) logo for the Democratic or Republican party!
Industry
Political
Visual style
Logo types
Logo to be used
- Print (Business cards, letterheads, brochures etc)
- Online (Website, online advertising, banner ads etc)
- Merchandise (Mugs, T-shirts etc)
- Signs (Including shops, billboards etc)
- Television/screen
Color preferences
Reds, whites and blues are the obvious choices -- but don't be afraid to think outside the box!
Other color requirements
Style Attributes
Design inspiration
References
Attachments
Other notes
Two winners will be awarded for this contest ($500 each) - one for a Democratic Party logo design and one for a Republican Party logo. You may submit both if you like, as long as they are **separate entries.**
NOTE: Please make sure to indicate which party your logo design is for, if it is not immediately obvious. You may include the abbreviation "D" or "R" somewhere on your entry thumbnail.
*NOTE*: the appropriate spelling is "party."
Like any logo, it should convey the identity, values and personality of the party it represents -- or, better yet, the identity, values and personality to which you believe the party should ASPIRE. You may include text (The Democratic Party, The Republican Party, GOP, a slogan, etc.) or you may leave text out and create only an image. There is no requirement that you stick with any preexisting imagery (Democratic donkey, Republican elephant, stars and stripes, etc.), or that your design have an overly "stately" look. Creativity and thinking outside the box will most definitely be key for this contest, as will your ability to balance sincerity and humor, earnestness and wit.
Look to the past and present of these historic parties, and create a fresh logo design that they can carry into a more cooperative, forward-thinking future!
For *unique* concept inspiration - by that I mean NOT donkeys, elephants or flags - check out these great resources:
Democratic Party ISSUES: http://www.democrats.org/issues
Democratic Party PEOPLE: http://www.democrats.org/people
Republican Party ISSUES: http://www.gop.com/index.php/issues/issues/
Republican Party ACCOMPLISHMENTS: http://www.gop.com/index.php/issues
Keep up the great work!
Contest deliverables
Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.