Visual style
Package type
Bottle
Design inspiration
Colors to explore



Other color requirements
Company
Industry
Food & Drink
Company name
Hillscrest Distillery Pty Ltd
Existing website
Product
Product name
Australian Dry Gin
Description of the product
Our Gin is a premium London Dry style Australian gin.
100% made by us in our custom built Australian still.
Description of the product target audience
Approximately 25 to 45 year old professionals (70% female 30% male), who enjoy supporting premium local Australian products and are attracted to a creative and unique bottle.
Creative vision
Style attributes
Design needs
We would like a front and back label for our gin bottle.
The bottle is tapered so labels should be shaped or sized to ensure minor misalignment between front and back is not obvious.
Label is to be applied manually with a Benchmate labelling machine.
Preferred colours are White, Sapphire Blue, and Black, however we are open to others if they suit the design.
We have included some of our images, but using them is optional.
Please follow the Woolworths Spirit Labelling Guide
https://partnerhub.woolworthsgroup.…ling-Guide
Front Label must include
-Name
-Triple distilled
-45% Alc/Vol. 700ml
Back Label must include
-Pregnancy warning Label Type 1 (link in attached pdf).
-Drink Wise Label (guide and various options in attached files).
-"APPROX 25 STANDARD DRINKS"
-45% Alc/Vol. 700ml
-Barcode (attached)
Back label should read,
Australian Dry Gin
Batch No. (space to hand wright number)
Bottle No. (space to hand wright number)
A complex London dry style gin
Juniper Berries, Rangipur Lime, Bitter Lemon, and Mandarine greet the palate.
Delicate and velvety notes of Australian Macadamia nuts follow.
Pink peppercorns and exotic Cardamom combine to give a dry and refreshing finish.
A superb dry gin, handcrafted at the HillsCrest Distillery in Mt Helena.
HillsCrest distillery is 100 percent family owned and operated.
HillsCrest Distillery, PO Box 322 Mundaring WA 6073
Anketell Road, Mount Helena, Western Australia
What to avoid
no graffitti style
Dimensions
Package dimensions
Bottle is a Saverglass Ness 700ml bottle with a cork closure.
File is attached
Files
Stock images
Client allowed the use of stock for this contest.
Stock images are licensed photos and vector files. Please declare stock when you submit designs so that clients can pay for licenses.
Attachments
Contest deliverables
1 x Product packaging
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.