Visual style
Package type
Canister
Design inspiration
Colors to explore
Other color requirements
Company
Product
Product name
Blitz Fuel
Description of the product
We are an energy drink company that has the mission of creating a healthier alternative option to those that are looking to stop drinking sugar loaded drinks. Our energy drink is naturally flavored, natural caffeine, has zero sugar. One of the biggest UVPs of our product is that we have 300 mg of L-Theanine and 150 mg of caffeine for the optimal 2:1 ratio of L-Theanine to Caffeine. This is a big plus as it helps increase focus and has many other positive effects. Our drink contains amino acids.
Description of the product target audience
People who work out a lot and competitive chess players. Our drink will target both markets, the workout community as well as the chess community. That is why our logo is a chess knight.
Our choice of sweetener is Sucralose.
Creative vision
Style attributes
Design needs
Looking for a 12oz Sleek can design for 1 flavor: Blue Raspberry
The respective colors to this design should be Blue
I have created sample designs I made myself but it's the best and want to see what you guys can do. I would love to see a design that is inspired by Celcius/Reign. I like how Reign total body fuel has their design, with the massive logo and the benefits of the different ingredients on the side.
I would prefer the color of the can to be mostly white and lighter colors.
Definitely want to give the perception that the drink is healthy.
What to avoid
Dimensions
Package dimensions
H 6.6980”
W 5.6330”
Contest deliverables
1 x Product packaging
Final files
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