Company
Industry
Cosmetics & Beauty
Company name
The Frontal Queen
Existing website
Product
Product name
GRIP GLUE
Description of the product
GRIP is a lace/wig adhesive that is used to install lace wigs. It is unlike any wig adhesive though; it is STRONG. And safe for all skin types. It comes in three sizes as well as a prep spray and a remover spray.
Tagline- "Grab Your Crown, Grip Glue Holds It Down!"
Label description (back)- Get a grip on your wig game! No more lifting drama, thanks to our super-strong formula. Tested under the fiercest conditions—high temps, humidity, heavy perspiration—we guarantee your wig won't budge or shift. And guess what?
it's not only super effective but also safe as can be. No harmful chemicals, no fragrance, no latex, no formaldehyde, no parabens, and no sulfates. Just pure, solid grip goodness that'll keep you slaying while keeping you protected.
Warning: Serious hairline envy and unstoppable confidence may occur. Handle with care and prepare for epic selfies!
Description of the product target audience
The target audience is gen z/young millennials who wear wigs/extensions located in the United States
Creative vision
Style attributes
Design needs
GRIP GLUE will be the main product to design. please focus on creating 50ml bottle label- FRONT AND BACK.
We are releasing a glue line and would like the HERO product of the line designed. Eventually we want the entire 6 product range designed. The products in the line include:
-Wig glue 30ml
-Wig glue 50ml- hero product
-Wig glue 150ml
-Wig glue travel size 20ml
-Wig glue remover
-Wig glue prep spray
We have created a super detailed document outlining the names of each product, the sizing and color of the bottles, as well as our design inspo. Please review here - https://docs.google.com/presentatio…sp=sharing
We are fun, young brand with a bold, cheeky brand identity so this should be reflected in the design.
What to avoid
Dimensions
Package dimensions
Dimensions for each bottle are in the brief
Contest deliverables
1 x Product label
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.