Background information
Name to incorporate in the logo
Bruce's Legacy
Slogan to incorporate in the logo
Search & Recovery
Description of the organization and its target audience
Bruce’s Legacy is a 501 (C)(3) volunteer organization which conducts search and recovery operations for drowned victims to provide resolution for families.
Industry
Community & Non-Profit
Visual style
Colors to explore
Other color requirements
Style Attributes
Design inspiration
References
Other notes
-We are currently in the process of updating the Bruce's Legacy website and would like to refresh and update our current logo.
-Keep the yellow sonar and tether/cable coming off the top of the sonar to the letter "Y" in Bruce's Legacy.
-Prefer a different color than the red lettering in Bruce's Legacy
-A different font would also be an improvement.
Strength, Fortitude, Compassion, Generous, Brave, are words that could helpful when considering a visual identity the logo should emanate.
-Remove Public Safety Education & Scuba for disabled but keep Search & Recovery
-Including a water line helps demonstrate where the sonar is positioned and "water" is engrained in our cause. So, feel free to apply the imagery of water any way you see fit. Or, give it a try without water-imagery if you think that's better.
-The logo will be used digitally as well as printed on t-shirts.
Contest deliverables
1 x Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.