Background information
Name to incorporate in the logo
BCG
Slogan to incorporate in the logo
Description of the organization and its target audience
This is an investment bank that caters to wealthy individuals
Industry
Business & Consulting
References
Other notes
This assignment is focused on creating a more "elegant" version of the BCG logo that will be used on a watch face as a christmas gift. Examples of watches that we like are enclosed as well as the existing logo and a few variations that aren't quite elegant enough. There's a pretty wide latitude here. Just need to stay in the greys blacks and gold color tones. But can create an artistic scene with BCG behind mountains for instance. Mountains and the letters BCG are the only requirement.
Contest deliverables
1 x Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.