This contest has finished. Congratulations to the winning designer M.G. designs
!
Background information
Name to incorporate in the logo
Die Speicherin
Slogan to incorporate in the logo
Immobilien. Persönlich. Regional.
Description of the organization and its target audience
Hey, I'm Patricia Speicher, and in my first life, I'm a mortgage financing specialist. I've been self-employed for the past 5 years. Now, I want to offer my clients the exclusive service of a real estate agent - in other words, selling properties. My brand name originates from the fact that among friends, I've always been known as 'The Speicherin,' even before I was married to my husband. This coincidence works out quite well because 'Speicher' is a synonym for 'attic' or 'loft,' which naturally aligns perfectly with the real estate industry. My logo should be clear and straightforward without any frills. I aim to appeal to both male and female clients. What sets me apart are two things: as a mortgage financing specialist, I have a deep understanding of real estate and how it can be financed, and I can perfectly explain and obtain the specific documents. In Germany, it's customary for real estate agents to take a 3.57% commission from both the buyer and seller - I want to change that and take the 3.57% but fairly split between the two parties! I hope this gives you a good insight into my plans and helps you in creating a logo. Perhaps it would be a cool idea to somehow incorporate an attic in the form of a triangle as an icon. Thanks a lot and feel free to ask!
Industry
Real Estate & Mortgage
Visual style
Colors to explore
Designers choose
Dark neutrals
Light neutrals
Other color requirements
Not any specific ones, but I think something simple in dark grey / white would be the easiest to use. Brand colors etc. are not excisting yet.
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.