Background information
Name to incorporate in the logo
Loopify
Slogan to incorporate in the logo
Description of the organization and its target audience
We have a product that lets businesses automate communication with their clients. It is a web-based platform named LOOPIFY. In Loopify you can create campaigns/flows. A flow can be a big campaign or a part of a smaller communication need.
A flow can:
- be used to catch new leads/customers
- send automated e-mails (like in Mailchimp)
- send personalised prited documents
- communicate with your clients by text-messages
- create personalised web-pages
A flow can be all of the abowe too! The idea is to create automated dialogue with your clients on their smart-phones, e-mails, printed documents. The bonus is - It is allways personalised. Our goal is to create loyal customers that stay in the "loop" and buy your product over and over again.
We say that we keep clients in our "loop" with tailormade communication at the right time.
Competitors:
Mailchimp,
https://madmimi.com,
http://www.silverpop.com/
http://www.marketo.com
Our target market is small to medium sized businesses and small marketing departments. Typical business size = 5 - 50 employees
Industry
Communications
Visual style
Logo types


Logo to be used
Color preferences
Green 6bbc5f
Other color requirements
Style Attributes
Design inspiration
References
Attachments
Other notes
We have made quite a lot of the design on the website and the loopify-programme design already. However we do need a logo to match it. All design is available in INVISIONapp and will be shared with the finalists. Nevertheless, I attatch some snapshots for you to get an idea of our design so far.
Contest deliverables
Logo
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.