Background information
Name to incorporate in the logo
STYLEBENDER
Slogan to incorporate in the logo
Knives
Description of the organization and its target audience
I am the sole maker and craftsman for an artisan, hand-made, high-end, high-performance one-of-a-kind kitchen knife business. Age: 30 - 55. Gender: predominantly male. Location: Worldwide. Education: not super important, most makers and buyers are not tertiary qualified. Values: quality, workmanship, hand-made virtues, hard work, extreme levels of fit and finish.
Industry
Home Furnishing
References
Attachments
Other notes
The logo will also be the Maker's Mark, so it will need to be designed so that it can be, and still looks good when punched / stamped into the steel blade. One idea I have is the Ace of Spades, sliced horizontal twice (making three pieces) and those pieces are slightly right of each other (so the three pieces head right, from top to bottom).
That's only one idea - please do think of your own ideas for the makers mark. It must be original, as once selected, will never change.
The logo is terrible (attached) but the font is OK by me, if you all want to focus on the logo part.
Perhaps an idea is to make 'SB by SL' look good. SB for StyleBender and SL is my initials. Or something like KBSL - Knives By SL.
Just a good stamp, that is interesting and original and even clever if you can.
I have made this a guaranteed Platinum package - and did so at the last minute because I want the designers to use their own creativity. I don't mind if you follow none of my ideas and have a better one of your own.
Contest deliverables
1 x Logo
Winner of this contest
1 x Brand guide
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.
Logo could be used as a Maker's Mark - but that's it. Not very interesting or original.