:format(webp)/99designs-contests-attachments/124/124974/attachment_124974615 "Your visual identity is the first opportunity we get to make an impression with your audience. Because we’ll have a clear picture of the brand persona and the characteristics we need to display, strategically developing your brand identity becomes much easier.
See carefully on the branding case we do with lionware branding manager. How to create brand guidelines?
Logo shapes, colours, typography, graphic and patterns all provide us with opportunities to deliver certain characteristics that resonate with who your audience is.
The combinations of these elements allow us to produce a look and feel that you can only capture with visual elements. As the term suggest the Look and Feel of a brand has the ability for us to make our audience feel a certain way so it is very much a strategic tool.")
:format(webp)/http://s3.amazonaws.com/projects-files/52/5279/527931/571ed8d2-dd00-47bd-ac02-ba4c76431005.jpg "Beautifully branded business card variations for Songhurst.co")
:format(webp)/99designs-contests-attachments/125/125019/attachment_125019567 "Build a brand is not only on a logo. That what my client want. Brand improvisation will give crystal clear how to implement logo and other assets to application media.
As a brand designer, it is important to provide direction for the next branding process. How is the brand perceived, how ideas are conveyed visually, connect and resonate to audiences.
Visit my profile to see another branding study case!")
:format(webp)/99designs-contests-attachments/120/120726/attachment_120726163 "- concern for the environment
- social conscience
- personal fulfillment and individuality authenticity
- naturalness high-quality early-adopters high-performing")
:format(webp)/http://s3.amazonaws.com/projects-files/114/11413/1141390/c93746da-300d-49a8-9217-d746c518fc3f.jpg "We are conducting a color and graphic element assessment for Duoplane. This includes evaluating and refining the color palette, illustrations, and icons to ensure a cohesive and visually compelling brand identity.
Our focus is on:
01. Color Consistency – Assessing and optimizing the color scheme to align with Duoplane’s brand values.
02. Illustrations – Developing or refining illustration styles that enhance brand storytelling.
03. Icons – Creating a clear and recognizable icon set that improves user experience and interface design.
This project aims to strengthen Duoplane’s visual identity, making it more engaging and effective across various platforms.")
:format(webp)/http://s3.amazonaws.com/projects-files/180/18033/1803337/5b7dc68a-f290-4ac6-999c-ac13546423e7.png "The brand wants to create an environment that puts the client at easy when configuring their bedding.")
:format(webp)/http://s3.amazonaws.com/projects-files/113/11357/1135703/7d1a0699-5daa-4025-acec-72d3a257de56.png "I've been involved in a project with the client branding the 'Openbook'. Since then client decided to change the name to 'Jinso' so this was a rebranding project.")
:format(webp)/99designs-contests-attachments/119/119334/attachment_119334798)
:format(webp)/99designs-contests-attachments/157/157953/attachment_157953550 "The goal was to create a bold, timeless identity for Bentcore, a land-clearing and hardscape company known for power, precision, and heavy machinery. The process began with research into terrain movement, excavation equipment, and visual metaphors of force and structure. A custom monogram symbol was developed, forming a stylised “B” that doubles as excavator arms or land contours. The colour palette, burnt orange and deep teal, reflects energy, earth, and reliability. Typography was chosen to balance industrial strength with modern clarity.
The result is a flexible brand system, including horizontal, vertical, badge, and social icon formats, ensuring consistency across signage, machinery, apparel, and digital platforms. The identity captures the grit of excavation with the precision of landscaping, crafted to perform and built to last.")
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