:format(webp)/99designs-contests-attachments/20/20167/attachment_20167247)
:format(webp)/http://s3.amazonaws.com/projects-files/196/19681/1968148/16cb2047-2fb7-4591-ad00-47ef124bde8e.png "Book cover for a language learning book.
It's a Ukrainian language learning book with emphasis on stories represented with a stack of books.")
:format(webp)/http://s3.amazonaws.com/projects-files/177/17788/1778881/d3328951-bf1b-4f77-8398-4ba16b17eae0.png "It's the six-book Macrofutilism series by Martin White.
Each book is a collection of completely original, intensely observed short-form essaylets about actual contemporary social reality, written from 1985 until 2021 as global civilization passed into early collapse. Deeply thoughtful with the strong humor element and the insight of social issues and critiques each book needed specific graphic metaphor. Every cover is custom made contemporary graphic style with clear visual idea.")
:format(webp)/http://s3.amazonaws.com/projects-files/177/17788/1778881/3eee19ac-21a4-44e7-93e6-da4dfe0be830.png "It's the six-book Macrofutilism series by Martin White.
Each book is a collection of completely original, intensely observed short-form essaylets about actual contemporary social reality, written from 1985 until 2021 as global civilization passed into early collapse. Deeply thoughtful with the strong humor element and the insight of social issues and critiques each book needed specific graphic metaphor. Every cover is custom made contemporary graphic style with clear visual idea.")
:format(webp)/http://s3.amazonaws.com/projects-files/177/17788/1778881/7382f35e-d912-47e5-9024-991fb8c55783.png "It's the six-book Macrofutilism series by Martin White.
Each book is a collection of completely original, intensely observed short-form essaylets about actual contemporary social reality, written from 1985 until 2021 as global civilization passed into early collapse. Deeply thoughtful with the strong humor element and the insight of social issues and critiques each book needed specific graphic metaphor. Every cover is custom made contemporary graphic style with clear visual idea.")
:format(webp)/http://s3.amazonaws.com/projects-files/177/17788/1778881/e707c46e-da0e-4a4f-807a-6fe5df68ee39.png "It's the six-book Macrofutilism series by Martin White.
Each book is a collection of completely original, intensely observed short-form essaylets about actual contemporary social reality, written from 1985 until 2021 as global civilization passed into early collapse. Deeply thoughtful with the strong humor element and the insight of social issues and critiques each book needed specific graphic metaphor. Every cover is custom made contemporary graphic style with clear visual idea.")
:format(webp)/http://s3.amazonaws.com/projects-files/195/19576/1957633/263c333c-54f5-4776-9a64-3ebaaf902c06.png "This sequel is another great insight of American pop culture of the 80's and 90's. It's a deeply of strong critique and fantastic humor.")
:format(webp)/http://s3.amazonaws.com/projects-files/177/17788/1778881/f7b688d2-fcde-4ba4-9d73-c6b733aa772b.png "It's the six-book Macrofutilism series by Martin White.
Each book is a collection of completely original, intensely observed short-form essaylets about actual contemporary social reality, written from 1985 until 2021 as global civilization passed into early collapse. Deeply thoughtful with the strong humor element and the insight of social issues and critiques each book needed specific graphic metaphor. Every cover is custom made contemporary graphic style with clear visual idea.")
:format(webp)/http://s3.amazonaws.com/projects-files/177/17788/1778881/cd3f1faa-ed2c-4d7d-a09b-3a2b64c908ee.png "It's the six-book Macrofutilism series by Martin White.
Each book is a collection of completely original, intensely observed short-form essaylets about actual contemporary social reality, written from 1985 until 2021 as global civilization passed into early collapse. Deeply thoughtful with the strong humor element and the insight of social issues and critiques each book needed specific graphic metaphor. Every cover is custom made contemporary graphic style with clear visual idea.")
:format(webp)/99designs-contests-attachments/42/42625/attachment_42625567 "In this design client asked designers to showcase their abilities above the first fold in an interactive way and after a a few versions and lots of brainstorming we came up with design of digital tree with main features as it's branches which client liked most. Later we did some other work as well for this client.")
:format(webp)/99designs-contests-attachments/126/126680/attachment_126680540 "Modern Presentation Template for a Freelance Website. Graphic image is a custom 3D rendering of a compass as a heads-up grpahic.")
:format(webp)/99designs-contests-attachments/137/137545/attachment_137545081 "An outstanding security company that needed to stand out from the competition.
The main goal was to establish an emotional connection with the user:
- USER PROBLEM - feeling unsafe
- USER SOLUTION - a security firm that can provide a solution to make you feel safe")
:format(webp)/99designs-contests-attachments/146/146216/attachment_146216081 "I try to steer away from the most obvious choices in my designs to create unique and eye-catching work.")
:format(webp)/http://s3.amazonaws.com/projects-files/36/3627/362794/258eb671-dff8-4042-a5f3-dededc0b57e0.jpg "Problem:
Brand/website was already very popular and familiar to over 1,000,000 monthly subscribers/users, but the design was heavily outdated and desperately needed an redesign without unfamiluarising itself to it's huge audience.
Solution:
Rebuilt and modernise everything with logical UX principles. I did this by experimenting with spacing, font sizes and grouping of elements to establish a clear hierarchy.
Another part I focused on was making the design not just look and functional well, but to make it impactful. I achieved this by creating a custom hero graphic that acts as a strong CTA but also anchors familiarity to his YouTube fan base with the background youtube videos.
A huge thanks to Johnny who is a phenomenal client!")
:format(webp)/99designs-contests-attachments/58/58393/attachment_58393589 "This logo concept was created in Adobe InDesign using the words \"pin 4\" on a pin pinning it to the icon type box with the word \"Etsy\".")
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