:format(webp)/99designs-contests-attachments/96/96822/attachment_96822629 "Methodology is a management consultancy targeting senior IT leadership. Its services can encompass business mentoring, project management, software design, and IoT.
In creating this mark I wanted to reflect on methodology and what its essence is: a density and focus and organisation in thinking and practice that adds strength and purpose to action. I represent this in an M comprised of a lattice of overlapping lines. Modern, striking and serious.")
:format(webp)/99designs-contests-attachments/79/79453/attachment_79453877 "In this design I was aiming for maximal efficiency, reducing the concept to a bare essence. The outcome is a distinctive, evocative, memorable and iconic mark.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/73109ed7-e750-4e5f-8019-11dfbfbfc454.jpg "Patrick & Marcel is a Paris-based salon and luxury hair products brand. The mark is a take on the mythical motif of the fairy - a surrogate for \"enchanted,\" or \"magical.\"")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/5f7701bc-cc48-45c6-9522-371c282c97c4.jpg "This proposal along with many others was ultimately passed over by the design agency hired by baseball star George Valera to create an identity that would cement his rising profile within the sport. But I like it, and didn't like the mark the agency had me recreate instead, so I'm showcasing this design though unused.
What interested me when this design emerged is that through a simple reference to the initial of Valera's first name, he could be associated with baseball, and in fact become an iconic representation of it, and synonymous with it.
The \"g\" is amended and becomes a figure swinging a bat, with a ball flying off top-right.
Valera himself is a very unassuming figure: humble, and soft-spoken. While the sport is surrounded by the hard edge of a standard sports aesthetic, this mark, while different, spoke more to his character while gently taking possession of baseball itself.")
:format(webp)/http://s3.amazonaws.com/projects-files/77/7790/779047/e5fb95fb-ae08-4cef-9523-a94972ff9334.jpg "Noumena is a financial solution design and investment company whose primary goal is to finance the future of work. Traditional banks remain rooted in the logic of industrial capital, unable or unwilling to support ever greater numbers rooted in the digital economy. Those left out face financial insecurity, inability to access financial services, and difficulty to meet basic needs employers once covered.
Noumena is going to reinvent the bank. It's going to create ways for people to become their own banks. The holding company under which a number of brand products will be developed, its immediate target are savvy and forward-thinking investors.
Noumena in philosophy refers to the thing-in-itself: that which exists outside of, and precedes, perception. Making reference to this concept, the mark is an eye, constructed in such a way as to echo an N.
Minimalist and clean, the design aims to be approachable, and yet credible, crossing the boundary between the corporate and the humane.")
:format(webp)/99designs-contests-attachments/77/77836/attachment_77836104 "The client is a videography and photography company that specialises in cinematic storytelling and \"timeless, modern art work.\" I play with the correspondence between Kanue and canoe, in a monoline K that is intended also as a abstracted figure with an oar, rowing in a river.")
:format(webp)/99designs-contests-attachments/153/153793/attachment_153793168 "Variant Design for South Africa Biltong Packaging Design")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/8242e97d-af1a-4574-a0d0-681e37032f93.jpg "Enclave is a social networking platform in the making, designed for web3. It will leverage all the new capabilities that go with web3, from enhanced privacy to censorship-resistant peer-to-peer transactions. It is a platform that will be vetted, where members are promoted by existing members, and where exceptional relationships will be possible. It is designed for founders; those actively building a new world.
The client was looking for something iconic, and mysterious. Enclave has the vibe of a secret society. Discovery for this project was quite long. We considered a number of marks and directions. Designing for web3 is not easy. No one really knows, yet, what it can be, and what it will be. Then the ground shifted, and this mark and custom wordmark appeared, and I knew this was it. At once both futuristic and contemporary, legible and yet unusual, the design has edge while at the same time it is at home in the amorphous ether that is the emerging metaverse.")
:format(webp)/http://s3.amazonaws.com/projects-files/34/3452/345212/50d3b81c-e760-4b49-b000-118e19265ca3.jpg "The Benedictine Sisters of Elizabeth, NJ, sought a logo derived from a carving found in the premises they inhabit. On first sight, it seemed a very straightforward project. But beauty is not straightforward, and unique isn't either. It took considerable time to carefully arrive to this mark. The craft is in the detail of the lines and the curves and the balance and harmony achieved through subtle differences in weighting across the mark. The mark also uses negative space to create dimension and uniqueness.")
:format(webp)/http://s3.amazonaws.com/projects-files/117/11758/1175836/391eda45-8d0b-4d4a-a017-8c81394c226d.jpg "Blocktrading Fund is private investment fund that utilises high frequency trading via artificial intelligence in the cryptocurrency markets. The client was seeking an abstract, futuristic mark and aesthetic. Off-centre, no limits.")
:format(webp)/99designs-contests-attachments/87/87286/attachment_87286408 "WOLFE is an artist and electronic music producer from Los Angeles. While the assignment was for a clean and modern mark, and most designers focused on various iterations of wolves to different degrees of abstraction, I wanted to depart almost entirely from a physical representation and give the design over to an emotional representation of perhaps the mindset or mental landscape of a wolf. Frenetic, visceral and mysterious, I imagined the appearance of the wolf as a lightning strike: sudden, powerful and ominous.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/cb13418d-9528-4d6b-817e-03f01fc630a1.jpg "Insight Factory is a data analytics firm focused on dynamic, typically private equity owned companies, building competitive advantage and accelerating revenue growth via smart and actionable data.
The client was seeking a design that would convey brightness, color and optimism, while being modern, futuristic, elegant and tech-focused.
We settled on a mark combining i and F, while suggesting structure, levels and layers, and connectivity.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/7c8f2e2d-4f30-414e-8387-c9e5c9b46b20.jpg "Spinesuit makes supportive exercise apparel that helps improve spinal alignment, performance and recovery. The next phase of the product will integrate sensors into the suit for real-time health monitoring and posture analysis. In the mark I wanted to give an oblique reference to bone structure in the spine, while creating a mark that would feel dynamic, to underline the product's nature as tool supporting physical activity.")
:format(webp)/99designs-contests-attachments/79/79091/attachment_79091224 "Admittedly, the client was seeking playful, and this is something else, which is likely why they chose another direction. But I love this little mark. Monochrome, with shadows cut out, it has strong dimensionality. The project concerns documentation of Microsoft's cloud computing platform. As well as speaking to \"apex\", I wanted to use dimensionality in the mark to convey levels and layers. It needed to be efficient, and simple, so I create this using two triangles, which along with the meaning of apex convey connectedness and interdependency.")
:format(webp)/99designs-contests-attachments/90/90698/attachment_90698588 "10,000 Legends is a business mastermind group focused on consultancy and guidance for male entrepreneurs. The mark here is not a conventional crest. The wings overlap and form a kind of threshold. I imagined someone stepping up and into the scene. The sword echoes legend and the male focus of the group. Meanwhile, I add cross swords to echo the Roman numeral for 10. While elaborate, I wanted the mark to also be simple, so the negative space is given room to breathe, suggesting a landscape beyond, and perhaps a fresh beginning.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/6be152c6-816d-4c03-b72d-f1ccafd3b68a.jpg "Redrock is a financial services and equity investment company based in the United States. Here the client went with a simple, classic representation of a planet; a red rock in red space. Clean and mysterious.")
:format(webp)/http://s3.amazonaws.com/projects-files/77/7790/779047/3f4929ab-3f0f-4992-9c98-e6a96edb69d2.jpg "As part of its ongoing brand development pathway, Noumena needed a landing page that would serve as a placeholder while the company grows and develops new financial products.
The page is built in Wordpress with scalability in mind. It will be easy moving forward to grow Noumena's web presence beyond a landing page into a full-blown, multi-page site able to showcase its products, services and solutions.
In its initial stage of connecting with partners, the focus was on legibility of content. The work included custom graphics and illustration.
Through aggressive code optimisation, I was able to get the page to load below the key 2-second mark, with A-grade results in terms of best practices in web development.
Live site: https://noumena.global")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/0b35562b-c954-4feb-b1ad-ab599824d429.jpg "Redsake (from sake, the Japanese rice wine: 酒) is an emerging brand of racing world apparel.
We wanted the mark and wordmark to be bold, strong, and somewhat aggressive, able to stand out alongside the branding of Ferrari, McLaren, Red Bull, and others. We settled on this mark that contains multiple layers. First, there is a sake bottle in negative space. Part of the bottle — the least amount of the bottle possible. Second, the outline curves up, like a Japanese torii (鳥居), the traditional gate commonly found at the entrance to a Shinto shrine, marking symbolically the transition from the mundane to the sacred. These lifted corners also look like horns, suggesting a strong, dominant presence. After arriving to the idea, the mark was gridded to ensure geometrical precision.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/ea9bb139-590d-4f0e-b120-3bd18a0f078a.jpg "ZYE is a musician in the electronica space, influenced by Netsky, Camo Krooked, Ramzoid, Madeon, Tame Impala and Toro Y Moi among others. He was seeking an abstract, modern and striking logomark. We worked closing to perfect this wordmark, including a standalone symbol.")
:format(webp)/http://s3.amazonaws.com/projects-files/32/3286/328650/a25587af-5b5b-411b-b186-88655c0b4d3a.jpg "This was a deeply challenging project, because of the vastness, depth, and historical significance of its subject. Corpus Christi — the body of the Christ. This mark was created for an established US-based church, in Chatham, NJ. Having explored a number of directions, we circled down upon this. A bold, courageous, non-conventional mark. I wanted to create something that would stand above millennia. But also something alive. I set my mind to journey, back through so many pathways, to the centre of the labyrinth of Christianity. Along the way, the jolts informed the mark. It is cut. Like the body of the Christ was cut. In one part, it ascends. Like the body of the Christ ascended. It looks outward. Across a landscape. Across history. It draws the viewer to interpret. To understand. And beyond these characteristics, it is silent and permanent.")
:format(webp)/99designs-contests-attachments/140/140030/attachment_140030518 "A simple J/b monogram for Jonathan Bales, founder of FantasyLabs and LuckyTrader.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/d9a9b0c7-c124-4bc1-ad43-ad6e59f69518.jpg "Sambanova is a global leader in AI software architecture plus hardware. Its AI inference model allows AI to use its training to make predictions or conclusions about new data. Sambanova is 10 times performant at one-tenth the power of competitor AI. Headquartered in Palo Alto, Sambanova is positioning to go head to head with global heavyweight Nvidia.
\"Agentic fluidity\" is a core part of Sambanova's AI architecture design. The company is and wants to be known as fluid and evolving. Brain neural nets are not blocky and rigid. So we explored fluid marks, settling on one. An eye, a Mobius strip, or a circuit within an artificial brain? Maybe none or all three. It's a feeling. Abstract, mysterious and slightly foreboding, it speaks to potential, having the aspect of a moment in time, captured while evolving.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/4fdf1ccd-916b-481b-97c7-96e1877bdf29.jpg "Alkemik Labs LLC is a startup establishing a product line of premium supplements and nootropics built on the principle of transformation — physical, mental and personal. Inspired by alchemy, Alkemik fuses ancient wisdom with cutting-edge human optimization to create products that ignite action and self-mastery.
The client in this instance had a mark sketched out, which was recreated and tweaked. The brand they were envisioning would be sleek, high-contrast, and esoteric, blending modern minimalism and alchemical symbolism to create a bold, aspirational identity. To fill out this vision, we created a custom wordmark and other brand collateral, with a full product line design to follow.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/ff7c1f72-d417-4f4a-8e14-cf2a996fcc4d.jpg "Latent Capital is an investment company based in Lichtenstein. The client had tried many times with numerous designers to develop a futuristic / minimal / anagram like logo, but had not arrived to favorable results. I worked on a custom wordmark and letter mark, and was hired to also create additional graphics for future brand assets.")
:format(webp)/99designs-contests-attachments/101/101056/attachment_101056860 "A Soul Reclaimed recounts the journey of a girl through the seven circles of Hell, struggling to understand why demons want to consign her to there, and finding out the truth about herself, and the means of escape.
The artwork here is custom made generative art, created by manipulating source images with Javascript in Processing app. The montage represents fire and redemption, with a rose emerging from the side of a female head.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/41a36845-1c66-44ec-88f7-ab89036e26b5.jpg "Parafin - combination of “parametric” and “financial\" - is a software startup that offers instant building design generation, budgets and financial models for real estate development projects. The client was looking for a mark that would speak to speed and multiplicity. I played with the concept of the Möbius strip to touch on dynamism, using multiple lines in one version of the mark to convey multiplicity. The mark can be seen as a futuristic P, for Parafin.")
:format(webp)/99designs-contests-attachments/78/78777/attachment_78777637 "\"The quintessence of genesis as nature is transition, the unity of coming forth and passing away, and the latter essentially occurs in the same, in disclosure, because disclosure is conjointly and essentially concealment … that which is beaten into limits.” — Martin Heidegger. I can say about this design that it took me over 10 years to arrive to it. And it is perhaps my favorite design out of everything I’ve ever done. The negative space is essential, of course — the background. Epoch. A division of time. You could inverse the image and it would be the same. Black to white, white to black. Admittedly difficult for real world use: it needs space. But it’s so accurate. Some may see nothing. But know its intent, and take away the word. It’s there. I see silence and the first primary movements of time.")
:format(webp)/99designs-contests-attachments/82/82330/attachment_82330981 "The client expressed a wish for a universe-related mark (stars, planets, galaxies, etc). I created a futuristic mark in which the circle expresses the basic law of gravity, and the blocks have the simplicity and monolithic aspect as if coming from a future time when language is much more efficient. At a second level, it is a monogram, with the top block representing the letter \"l\" and the two together representing the letter \"b\". Simple, clean and both memorable and distinctive.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/74fc53d1-3f37-4765-b968-5cb4cec6adb0.jpg "This site was built in Wordpress from the ground up following the outlines set out in the brand identity development phase that preceded it. The goal was a clean and legible site with a corporate focus that would work as a tool as the company continued to expand its market penetration and partner list.")
:format(webp)/99designs-contests-attachments/154/154026/attachment_154026730 "Label Design for auto finishing and detailing.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/5bf0b89e-64fa-4f86-9df5-3a4b7bdd9a83.jpg "Superfuture Syndicate (SFS) is a Seattle-based video game development studio founded by award winning developer Samantha Kalman (Sentris, Echoic Memory, Apex Legends, Astronomer).
SFS works at the intersection of play and feeling, with intentional and sophisticated designs. SFS cares deeply about building a better world through play. SFS wants to break into the hearts of its players and seed powerful joy-filled experiences, rich with a vastness of humanity and emotion.
Superfuture denotes a deeply optimistic perspective. Syndicate is used to twist the language of oppressive capitalism toward a humanistic direction.
Expansive, optimistic, advancing, caring, and human were key themes that emerged as we discussed the vibe SFS wanted to convey in its branding.
We settled on a mark that represents and encapsulates an expanding, futuristic horizon — a calm place of beauty, mystery, and potential. We also played with SFS in a creative way, to underline the studio's grounding in design.")
:format(webp)/99designs-contests-attachments/82/82790/attachment_82790708 "The client was seeking a firmly masculine, Viking-based brand mark. I wanted to get far away from anything literal. So I made an angular, non-geometrical mark. I wanted to convey characteristics, not facial or sartorial features. And in the most simple way possible. It is intended that the lower half be the bridge of a nose. Angled, in negative space, the eyes. Overall, a V for Valhalla. The expressiveness is borne only of angles, and concerns what is quintessentially Viking. Irregular. Forceful. Ominous. Battle-hardened.")
:format(webp)/http://s3.amazonaws.com/projects-files/122/12247/1224751/33fcd95b-0877-4dec-b076-2f6c4bb24f88.jpg "Ultralight is startup online media company focused on the future of art, currency, and digital interactions, providing news and analysis on the cryptospace, venture capital, and the creator economy.
The client had struggled to find a mark that spoke to him and the project. After an initial discussion we undertook a deep dive, and among the outcomes of discovery was this design: an evolving arc of light.
We don't know what the future of art and society will be in the face of the threshold moment of blockchain. But we can assume it will be spectacular, and usher in new concepts, aesthetics and understandings of life. A push forward into the future.")
:format(webp)/99designs-contests-attachments/79/79409/attachment_79409044 "The Cedar Gate is an ongoing conference and retreat aiming to foster leadership. I play on the concept of leadership by making reference to the pyramid, with a rich red sky that could also be an abstracted cedar tree.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/1000ac7e-eaff-47cf-8b62-c5a66f330f31.jpg "GJR Projects is an independent project management consultancy based in Australia. It delivers high-end professional services — typically digital transformation — to both government and large private enterprise. The client sought a mark that reflected the consultancy's heavily structured and rigorous approach to execution, balanced with adaptability and flow, leveraging emerging technologies, including AI, cloud platforms and big data. The client wanted to convey excellence, professionalism and discipline in a modern mark. We settled on a digital cortex, representing the consultancy's comprehensive outlook, along with mixing the technical and the organic, blending logic and Zen.")
:format(webp)/99designs-contests-attachments/77/77694/attachment_77694234 "One thing that has always fascinated me about the Greco-Roman era was its bearing towards the man/animal dichotomy. Perhaps nowhere was this so obvious than in the violent ring of the coliseum. There existed a space of permission for man — otherwise to master his own impulses — to be animal. In battle, the gladiators often bore in the visage of animals. The mask was fundamental, not only for protection (the heavy helmet), but to allow the element of pure violence to be expressed. I'm not a gamer, but the phenomenon interests me, and echoes the coliseum in numerous ways. Masks are inherent to the gaming phenomenon, so I wanted to evoke this, and give it an air of mystery, and animality. As though that relation, between man and animal, in himself, is eternal. I wanted the mark to be bold, masculine, but also silent.")
:format(webp)/99designs-contests-attachments/153/153257/attachment_153257869)
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/c49b846c-38e7-40c4-8fa0-2082f0cf894e.jpg "Virtua Binary is a blockchain designed for the next generation of gaming and immersive reality. Working with key brands in the metaverse, Virtua Binary is now designing its own technology infrastructure layer. Firmly rooted in web3, the client sought a mark that would reflect the word binary, and evoke the building blocks of technology. I created a V in blocks, while the blocks could represent a 1 and a 0 in binary code.")
:format(webp)/99designs-contests-attachments/153/153439/attachment_153439964 "Organic Batana Oil")
:format(webp)/99designs-contests-attachments/134/134468/attachment_134468955 "HEADPHONE NOT WAR")
:format(webp)/99designs-contests-attachments/140/140171/attachment_140171119 "Designers were to illustrate a song in a particular style. I chose “Walking on Sunshine,” by Katrina and The Waves, in the style of “airbrush surrealism.”
I hate the song.
I lived through it, back in 1985.
To their credit, the band disliked the song too. By their words, they were a “a second-on-the-bill-at-a-festival-in-Germany” pop band, but they had this song.
At any rate, as I see it, this is the Last Man; a post-apocalyptic vision of an exile from a future civilization, who finds, at his lowest ebb, with everything gone and destroyed, that he can walk in the inferno of a raging star. Literally, walking on sunshine.
To me — and as a counter-point to finger-snapping, upbeat, lockstep optimism — the digging up of this song from ancient history to accompany the destruction of humanity would represent infinite pathos, which is our best defense when kneeling before fate.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/81e7f464-2933-4ad7-bfe1-93ede7f8a921.jpg "Trueform Music is an independent record label based in Las Vegas, focused on on turning emerging artists into industry trendsetters. Trueform Music aims to provide its artists with the tools necessary to succeed independently or in the music mainstream. Trueform brings to the table a cadre of experts in sound, art and career development, aiming to make musicians into sustainable entrepreneurs.
With the founder I had a long and involved discussion on the nature of inspiration. We wanted the mark to speak to the concept of \"flow state\": a state of consciousness where something higher is engaged; where inspiration flows through the artist, rather than being generated by them. A state where the artist taps into something preexisting, and larger. They connect with their true form.
We settled on this mark, that aims to represent energy and transformation.")
:format(webp)/99designs-contests-attachments/153/153793/attachment_153793857 "Variant Design for South Africa Biltong Packaging Design")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/3af33c11-d2c2-4883-bfe8-08c701e0a70d.jpg "Engine.fm builds elite personal brands fueled by powerful content engines, strategic consulting and cross-platform optimisation. Focusing on podcasts, Engine offers editing services, content repurposing, topic identifcation and maximum visibility distribution. Having explored multiple options, we settled on this design that invokes a mechanical-machinic theme, and double E, meshing together. A simple but distinctive mark.")
:format(webp)/http://s3.amazonaws.com/projects-files/37/3799/379968/04c6c83d-9473-48cf-b5c4-86c973a303f7.jpg "Revio Webstudio is based in Munich, Germany. It builds great websites and digital tools, allowing businesses to differentiate themselves in digital space. It aims to connect its clients to people in unique ways, showcasing brand identity at the highest level. Revio sees websites and web applications as stages where brands evoke emotions and captivate audiences. Revio represents renewal and vision, inspired by the Latin word Reviresco (to bloom again), reflecting innovation combined with digital excellence.
Having considered a range of options, we settled on a mark that includes two upward arrows, evoking growth, renewal, rising, evolving. The addition of one element to the right makes the two arrows into an R, for Revio.
Simple, distinctive, with a hidden meaning.")
:format(webp)/99designs-contests-attachments/148/148852/attachment_148852687 "the logo icon to depict the transformation of a cocoon into a butterfly, symbolizing metamorphosis and growth. We are considering using a holographic effect or gold foil stamping when printing the logo on our business cards.")
:format(webp)/http://s3.amazonaws.com/projects-files/49/4931/493142/ede31a9d-9d5d-40d1-a031-fdc065540b96.jpg "The time when Shaquwanna said \"Anime\" \"Kawaii\" and \"Panda\" words on her initial project brief,
my prompt response is:
\"Enough said, I give my soul.\"
----
T-GO\". T-GO stands for \"The Good Otaku\". its based off the story of the good Samaritan. Since being called an otaku in Japan is not a good thing. We need the logo to reflect that not all otaku are bad and not how they think or people portray them as.")
:format(webp)/99designs-contests-attachments/60/60903/attachment_60903806 "I combined in this project the fashion element with the element associated with hunting, arrow. Which in combination gave stylized bow.")
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