What do you have in mind for the style and theme of the WordPress theme?
modern, clean and well organized
We are looking to keep all of the ads / content widgets in the same location but re-design the colour scheme, header, footer, siderail and font selection.
Home page - Style content block areas & general layout
Article pages - Style internal content streams & siderail
Search page - Style search area & siderail
Category page - style how each category page will look
What to avoid
Greys, blues, yellows, white. We want this to be a lighter site.
We want it to look modern. We want to organize our content to be found easily on the home page. We want the article pages to be really clear and clean and easy to read.
We need all of the current ads to remain where they are, but everything around them can be modified to suite your design ideas.