Our homepage should clearly state and represent who our company is as well as express what we can do for our customers. We want our homepage to identify us as the most trusted source for Pain Relief and Opiate Addiction Relief. The homepage also needs to clearly display a simple and easily navigable menu bar.
Our end goal for this project is to have a website that looks credible, trustworthy, legitimate, and professional. Due to the nature of the product we are selling, the initial impression our website visitors have must be one of confidence and reassurance in the safety of our product.
Demographics: Slightly more female than male, 30s and 40s, middle to upper class