DineCart provides restaurant and food deals. This includes take out deals, gift cards specials, restaurant offers, and food related products.
High contrast. Bold. Clear. Site should be much better than competitors: Groupon, Living Social, WagJag --> check out these sites. Make it look more clear, more bold, and sell the deal better.
1. Splash Page / Signup Welcome Page
- DineCart Logo
- Welcome Text
- Large Food imagery: (probably a slideshow)
- The purpose of this page is to direct visitors to signup to DineCart to get restaurant Deals: so very clean design with a nice email signup box: The email sign up box and welcome message MUST be very clear and prominent.
- Should incorporate Facebook on page like button below main email sign up.
- Food Images should appeal to most people: juicy burger, good looking pizza, sushi, chinese food, steak (food must be very appetizing)
- See sample layout file (with 3 vectors for icons included), DineCart logo file attached
2. Deal Page
- Deal Heading
- Deal Picture
- Deal summary, deal fine print
- Deal Description Text
- Merchant Info (map, address, etc. multiple locations if applicable)
- Deals data (Buy button, price, value, discount, savings, time to buy)
- Cross promote: Restaurant Gift Cards (on right side, without making it too busy and additionally at bottom of page after deal. Design should allow for both.)
- Cross promote: Take out Specials (on right side, without making it too busy and additionally at bottom of page after deal. Design should allow for both.)
- Goal: to drive deal purchases
3. General Template for Company pages
- Contact Us
- About Us
- Goal: provide information clearly: use of icons and images.
4. Gift Card Store and Gift Card Page (2 parts)
- need a design to feature restaurant gift cards
- design should be setup to organize by cuisine type (Sushi, Indian, Chinese, Italian) or by Price.
- Need to click through to get profile of restaurant and the gift card denominations available
5. Email template: for displaying the deal via email. Space below to promote more info / older deals / other deals not featured / gift cards specials / take out offerings. As part of this design, would like a simple welcome design for new subscribers.