Our customer (Villmarksbutikken - translated: "the wilderness shop") is a significant store within their niche in Norway. They sell outdoor outfits, fishing/hunting equipment etc. etc.) to end-customers in Norway.
We are about to implement a new web shop for Villmarksbutikken, and need a new, attractive web design.
Tell us a bit about who you are and the people you reach
The audience is end-users (ordinary, private people) buying equipment for themselves.
Most of them are men.
Remember that many of them are older, and not very familiar with computers and web shops, - so user friendliness is important.
We have made 2 conceptual sketches showing the architecture/structure of the new web shop.
We want you to make an attractive design to these 2 schetches, making Villmarksbutikken "state of the art" in Norway! ;-)
You are welcome to refurbish the logo a bit, but it should be very similar to the old one. The text underneath the logo must be removed.
Number of pages
See attached schetches! Please follow the layout given in these!
NB! The boxes 1-7 on the front page are banners/pictures. We want you to make a general design (background) to these banners. Then we can add product-pictures and text. But please feel free to make examples.