Landing page: This is the page each user sees once they log in. It will host different info for each different user type. Typically users will see recent info, a summary of their analytics, and key call to actions for actions we are trying to encourage them to take. The designs here will form the basis of the customised designs for the rest of the site.
Profile page: This page must be an attractive, easy to understand page for our customers, that will be displayed to the world once they sign up. Obviously this will act as the front of house a lot of the time, so it is important it is strikingly beautiful. see about.me for inspiration.
Directory page: This page will display to external visitors a list of the businesses we feature, and their videos too. Videos can be played in a lightbox from this screen, and can be searched for too. Users can browse alphabetically, by name or by category, or can search if they prefer. See about.me's directory or london video reviews' perhaps. Directories must be striking and beautiful.
Home page: This page is the first all users will see when they arrive at viewsy.com and are not logged in. It is important this looks stunning and simply explains our value proposition. We cannot afford to miscommunicate here.