What do you have in mind for the style and theme of the web page?
The theme should be bold, clear, professional, trustworthy, educational, and somewhat elegant.
Home screen, Media screen
Home screen - We need for new clients to buy our product when they land on our site.
We sell 2 things: 1) An Executive Training Program (an online training package with quizzes, flashcards, training videos, etc.) and 2) Tutoring to help people pass the Series 7 Exam.
We need a big, bold, clear call to action to convert visitors into sales so that when client arrive at our page, they decide to buy the training package to help them pass their exam.
Media screen - This is where we show off our web ads, including 30 second youtube videos, and share some news articles pertaining to our industry
We want to be linked to youtube, linkedin, twitter, and facebook.
Our target audience is new clients who need to pass the Series 7 Exam. They usually come from places like Merrill Lynch, Wells Fargo Advisors, and other independent broker-dealers or financial offices.