PAW5’s mission is to become a model company in the pet industry for great products, uncompromising ethics, great company culture, and a leader in economic, social, and environmental sustainability.
WHAT WE DO
PAW5 products combine mental stimulation and environmental enrichment to support the overall well being of dogs. By turning every day activities into rewarding challenges, PAW5 gives busy pet parents a simple way to engage their dogs mentally and physical every day. PAW5 is backed by research and grounded in sustainability, with a heart full of fun. Our ingenious products give dogs the opportunity to think, work and play—finding positive outlets for the energy and intelligence they possess without puzzling the humans who use them.
The target audience for this website are pet owners responsible for the household purchasing decisions.
Her to-do list is always full. She organizes her family’s schedule, sets the pace and keeps things moving. She wants everyone in her family to be happy, well-rounded and fulfilled— and that includes her dog. She takes the time to properly train and exercise her dog, investing in games, toys, treats and activities for him. She’s looking for convenient, effective ways to engage and challenge her dog’s mind and body that fit into her busy routine.
Whether her dog is young or full grown, this pet parent is looking for guidance on the best way to train and care for him. She wants to instill good behaviors and habits in her dog, so she needs a solution that eats up some of his energy, sharpens his focus, teaches new skills and leaves him feeling content. Meantime, her own life goes on—so she needs something that fits into her already busy daily routine.
Encourage purchase of the product
Build authority and differentiate from competitors
Educate and enrich the lives of pets and their owners