Our audience is lead generation and affiliate sites in the insurance and mortgage verticals (B2B). The existing site is: http://www.leadexchange.com
This is an existing web property of ours (developed in 1997), and an existing market. The site has very good search engine positioning, but is obviously in need of a re-work.
The LeadExchange.com site was developed to facilitate the exchange of business to business sales leads between companies. For example, if you generated a lead that you could not use, you would give it to us and we would trade it for one that you could use.
www. LeadPoint.com gives a good example of a pay based lead exchange.
The system is free to use for our members.
The successful submission will stand out by providing an effective design that introduces our products to the visitor as well as guides them into making a decision to either:
1). Identify themselves as a buyer or a seller of leads.
2). Call us
3). Fill out a contact form for us to call them
Our clients are very sophisticated and are looking for solutions that can help grow their business'.
Some home pages we like the look & feel of are: