The brand is geared towards scientific skin care. We love big full screen modern web designs (see Pixelarity: "Formula" and "Atmosphere").
We love the grace and elegance of Creme De La Mer, Erno Laszlo, Chanel and La Prairie.
However, while these brands focus on elegance, we want to be a little more focused on science and results. There is a Zip File with the results of a photo shoot and our old website on it that we will share. This should give you a starting point, but we want something much more complete.
http://bit.ly/2geJBIL (700 MB)
The current website is just a placeholder, do not reference it for aesthetics.
The PSD in the zip file is the OLD SITE. We don't want it to look just like that, but wanted to include a reference for how to handle the brand and use the assets in the zip file.