What do you have in mind for the style and theme of the web page?
The design needs to be based on Joann as the product creator. She is the main spokesperson of the product.
The winning design needs to consider the content of the attached pdf file and make an appropriate small ecommerce site using most or all of the pdf contents. (We can provide art work used in the pdf) but expect the winning design to help make the contents easy to read and the offer compelling.
See attached zip file with pdf's containing all copy to be used and brand-style that's been used for print. The website design should be suitable for the print design.