Completed contest

PerfAlert! - Major Website Monitoring Service

Joe Raymond needed a new web page design and created a contest on 99designs.

A winner was selected from 78 designs submitted by 12 freelance designers.

78
entries
12
designers
1
winner

How Joe Raymond started their web page design journey

Summary

This will be a major site marketing launch. Our goal here is to get a great working design for our home page, which will set the tone for the site and the product, and a template page design from which we will build the rest of the site. After the contest, the winning designer will have substantial additional project work to help design the rest of the site, landing pages, and marketing materials.

I will do my best to provide speedy and helpful feedback. I will use the following system for ratings:

1 star - Wrong direction, start over again with something completely different
2 star - some elements I like
3 star - getting closer but need revisions or a different take
4 star - design is being considered
5 star - definitely the kind of thing we're looking for, in the final selection group

Company name

PerfAlert.com

What inspires you and how do you envision the design for your business?

Detailed brief at: http://www.perfalert.com/99designs/brief.pdf

PerfAlert is a website monitoring service that remotely tracks and reports on the health and performance of our customers’ business-critical websites.

The main page (home) will be designed as a landing page. It will be targeted at execs, not consumers, so we are looking for a serious tone. But we don’t want to overwhelm them with reading material in the first 10 seconds. We’ll build plenty to “learn more” pages to handle the researchers. Our goal is to convert them on a free trial of our service. The tone and message are: “Start monitoring 10 sites right now. Seriously. Your site and your competitors. Why not try?” (With better copy, hopefully, but you get the idea.)
- Professional look: audience is high level executives, not consumers
- Simple organization of several concepts at the top in a main message area with Call to Action, and more detail lower on the page.
- We like the use of silvers, gradients, and boxes with slight borders.
- Home page should have one main Call to Action button. “Free Trial. Sign up now” with an arrow of some sort

Wants

Here are some examples of things we like:
- http://www.clearspring.com/ - very nice. Big, clear, organized. Very little friction or anxiety here. The colors and general tone might be a little too consumer, but we like the organizational aspect of the page.
- http://www.symphoniq.com/ - now here we’re starting to see the right tone for the right audience.
- http://www.mint.com/ - I like the simplicity and organization, but the colors are too green and happy and light. 
- http://www.clickequations.com/ - colors are pretty ugly, but the clean organization of the page is nice.
- http://evernote.com/ - we’re not a mobile app, so this isn’t perfect. But we like the texture and sense of space. It seems to add a comfort level and reduce anxiety. Also, the organization of the page is similar to the Clearspring and Symphoniq web 2.0 model, but they’ve taken a different approach, with rows of information, rather than columns, in the info section (“On the web”, “On your phone,” etc). This might be worth trying.
- http://www.omniture.com/en/ - again here, we like the professional tone. I’m not thrilled about the shade of green, but since we’re going for execs, not consumers, perhaps it’s better than light blues and red. We’re open to suggestions from the pros (you).

Don't want

And some things we dont' like. Hope that helps. Feel free to ask questions in Comments.
- http://www.alertbot.com/ - yuk. So busy, is that a migraine I feel coming on?
- http://tinyurl.com/cepqpc (too much friction to the signup, imo)
- http://tinyurl.com/dbgujp (yikes.)
- http://tinyurl.com/b63q22 (no obvious call to action)

Custom package

$739

Free features

  • Open contest
  • Fast-tracked

Deliverables

PSD
PDF
PNG
JPG

We've found some similar contests you might like

£900
Consumers will primarily use the site to browse for property to purchase or rent in London. This involves either brow...
design by Saturn-X design by Transformed Design design by Alexander-Designer
33
entries
20
designers
A$3,299
We are a deals website which focuses on family activities. Think Groupon for family with kids...
design by j u s t e design by set4net design by Mithum
45
entries
12
designers
$2,699
Nectar produces the Nectar Bed, for better sleep.
design by Sol Ninja design by hermanplag design by pangeart
221
entries
63
designers
€549
We design and deliver IoT solutions to customers in industry and retail.
design by Hamdi Rizal design by Hamdi Rizal design by CreativeBerry
37
entries
13
designers
£1,204
Online casino...
design by Fenixo design by lakshmi.tammisetti99 design by lakshmi.tammisetti99
146
entries
38
designers

We saved a spot for your web page design contest.

Get started now
$1,100
Guaranteed contest with lots of 1-1 future work for top designers.
design by simplest™ design by B O S S ™ design by B O S S ™
173
entries
50
designers
$1,749
design by joanasm design by andy.g design by joanasm
122
entries
36
designers
$2,199
Products for quantitative portfolio managers, optimize portfolios, manage risk and advance re-balancing.
design by Anton Siribaddana design by Anton Siribaddana design by Anton Siribaddana
141
entries
26
designers
$1,400
QckShot is targeting anyone that wants to create highlights for a youtube video but primarily gamers....
design by JVM design by JVM design by MercClass
103
entries
15
designers
$2,799
ENKA is a corporate firm, which sells damage cars for insurance company at auction. ENKA work with damage car buyers...
design by TheLionKing design by TheLionKing design by TheLionKing
112
entries
8
designers
$599
We sell luxurious, all-natural and organic skin care for women, ages 30 -65+...
design by AxilSolutions design by AxilSolutions design by Ramzan Qureshi
35
entries
14
designers