Tell us a bit about who you are and the people you reach
We want to launch a high-end coffee shop for customers who are looking for high-quality coffee products. The customers are mostly between 35-50 and a bit wealthier than average. Specific attention should be paid to the fact that we are selling crafted coffees which are hand made and more expensive.
What industry do you think your business is most related to?
What do you have in mind for the style and theme of the web page?
Template: We have already purchased a template and would appreciate if this template is being customized according to our target group. We already have an empty start page with our colours (http://www.leading-local-roasters.com) which can be taken as an orientation.
The template should be customized in terms of text fonts, colours etc. to make it look much nicer than it is (see uploaded psd template). There is no extra coding necessary and we just need to get back the PSD.
The uploaded front-end template will be changed according to the power point file attached. It will be therefore a very short start-page where customers will not see any products yet. They first have to click on "shop" on the horizontal navigation bar before they get to the products.
we like strucutured background colours as in our brochure (attached) very much.
we would first like to do a design contest on the index page and then we would move on to the other pages by means of 1-1-project with the winner.
What to avoid
- standard looking coffee pages with standard coffee bean pictures!!!
feel free to make new design suggestions. You don't have to stick to the old design if you can do it better in some way!