Inviting and fresh web design for niche law firm

Gille

We serve the Norwegian and international market with specialised legal advise within our 4-6 niche areas. We are a small boutique firm, now with 4 partners, in a year with 6-8.

The page must be fresh, easy to read and use, and radiate trustworthiness. We are a new firm, no old-school dark and heavy. This means we want low threshold for communication, and easy display and sales of our fixed priced products.

Core target audience:
Professional purchasers of legal advise (men and women 25 to 65 yrs working in companies and public organisations, with a focus on the 30 till 55 years).

Secondary audience:
Possible candidates for employment or partnership, both genders, age 25 till 50

Design our landing page to increase rate of enquiries, for any of our products or services.

Expression:
- Clean/fresh/modern/minimal
- Open/flexible
- Safe

The design shall be based on our new graphical design, including logo and colours. Font: Frutiger, see files (must be bought for later use).

Please see attached files, in EPS and other formats. The pictures of the building, person, table and book is to express an ambience only. Please do not NOT use on the site.

We think navigation should be of the classical sort, with:
- Left menu
- Top and bottom menu
but we are open to other suggestions!
We like these sites:
- http://www.klippoglim.no/
- http://www.somme.no/
- apple.com
- http://mesen.no/
- creuna.no
- 37signals.com
- http://www.liveleader.com/en/?forceloc=en
- http://www.mystore.no

We don't like these:
- http://www.haavind.no
- http://thommessen.no

The winner will in addition to the price be offered as separate (paid) assignment to implement the design on templates for:
– Product page (typically fixed price services)
– Person page (presentation of the individual lawyer)
– General information pages
for an additional 200 USD.

We will also need a designer for later work.

All design material has to be in .PSD files with full resolution, so we can have it cut and implemented into HTML. Layers in PSD must be well organised and named.

We will not comment the first 24 hours, in order for everyone to be able to try out their direction, without we stopping any good things coming up.