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How Agileware started their web page design journey
Manning Clark House
Manning Clark House Inc (MCH) is a not-for-profit organisation whose aim is to promote, encourage and nurture the production and communication (especially but not only) of Australian history and literature, the literature of Australian history, and of visual and performing art works; and to promote and encourage vigorous discussion and debate in Australian society on issues of public importance and in all areas of scholarly interest.
MCH holds interesting events and talks. Supports scholarly and intellectual debate and research. Are a non-profit organisation - relying on donation and volunteers.
Tell us a bit about who you are and the people you reach
Current audience is older professional retirees, highly educated, strong views, conservative, and not tech savvy. Mostly urban - in Australia.
Want to reach new audiences:
Universities and philanthropic organisations - potential sponsors
Potential donors and benefactors.
MCH want to reach all age groups, especially singles in the 20–30 group who are well Tertiary educated (University or higher).
University students, professors lecturers.
Including both local Australian and international audiences who may take part in the debates.
Incorporate the MCH logo.
Design must be optimised so that it can be easily implemented as a Drupal theme.
Colour: Hues of blue - favourite colour of Dymphna Clark (Blue HEX code: #0000d0 - #0000ff) and ochre of autumn (Ochre HEX code: #e35b07) the colour of the wood throughout the house.
1024x768 is the minimum screen resolution
Social media links and icons can be used but not to be dominating or overly prominent.
No small caps for headings.
Font preferences: Helvetica/Arial. Calibri or equivalent.
Moderate font size — older audience.
Readability — line height, line length and negative space is important.
Linear progression - magazine or book style. Main navigation into a sub navigation in the left sidebar.
Short home page (no scrolling).
Display of sponsor logos
Use of large photography is desirable.
Modern and contemporary design, e.g. reflections of headings and bubbles are NOT desirable.
Layout: clarity – ie clean, clear pages that read in a logical order – like a book or magazine. NOT clutter.
Clean and professional look that is warm and friendly not sterile, clinical or
MCH logo and other relevant imagery for the MCH website has been attached in the 99designs.zip
Number of pages
Home page to include the following elements:
1. About MCH - one or two lines of text
2. Events schedule - not displayed as a calendar. List of events coming up.
3. Links to the following:
- How to become a member
- How to become a volunteer
- Subscribe to the mailing list.
4. Title and link to the 'Manning letter of the week'
5. Audio player which allows the MP3 of audio file (Dymphna’s Wish, her vision for the MCH house)
6. Image rotator of recent events, seminars and talks
7. List of links ot the latest 5 MCH papers
8. Search box
9. Sponsor logos
10. Menus on the home page will include:
- About Us
- Members only section
- The House
- Papers from MCH events
- Volunteer for MCH
- Membership of MCH
- Manning and Dymphna Clark
- MCH Awards and Fellowships
- Stay at MCH
- Venue Hire
Due to space limitations some menu items may be removed, combined or re-worded to fit.
11. Design to include:
- Primary navigation menu
- Header menu
- Search bar
- Footer menu
- Footer site map
12. Footer to include links:
- Contact Us
- About Us
- Terms & Conditions
- Site map
- Social media icons and links
13. Incorporate the MCH logo and other images, as deemed suitable from the 99designs.zip