Tell us a bit about who you are and the people you reach
We are a health care company selling patient engagement solutions to big health systems, insurance companies, and pharmaceutical companies. Our website will be both upfront marketing and the portal for patients to sign up for the product activation.
What industry do you think your business is most related to?
1 - "About us" - this page will describe the company, what we sell, and our leadership (so combines the team content up currently)
2 - "The Packs" - this describes the specific product and service. We have images for this and can provide wording content, but we need to to build the page that will host this.
3 - Activate a Pack - this has two sections: one for health care providers and one for patients (we want these two buttons created and to be very clear and obvious). We have the content that goes behind the activation for the patients.
4 - Contact us - this would have very simple details for how to reach us (this is a customer service link).
What to avoid
Complexity, multiple clicks, lots of scrolling down on pages
We like white space, an easy to read font. This also needs to work on mobile devices (phones, iPads, Androids).