Fresh Food Online-Store searches their next Lifestyle Designer

Food & Drink

We are an Online-Shop that delivers fresh food and food ingredients for buyers to cook their meal at home. We provide a good quality and want to have our quality be represented properly by the Look&Feel of a new, professional and high-quality Online-Shop Design. We are looking for a designer, that will assist us additionally with the design of the whole store and other work right after this contest.

We are looking for a complete new redesign / branding, that catches the following points: - Professionality in our service - Everything we deliver is fresh - Our food products are of the best quality - Top Useability of our store and our processes - Reflecting trust, as food is a sensible area - Top presentation of the images of our food - Elegance with a natural touch - The design needs to be capable to be implemented as responsive layout The design needs to be clean and professional and leave room for expansion, while it should be able to represent our professionally photographed foods and/or recipes in the best way. It is completely independend of any previous design/branding and we are looking to re-brand, so we knowingly don't provide any links to the current store or brand. We are open to every design, however, here are some links we find give some clues of the direction we are looking for: https://www.springlane.de/ http://www.hellofresh.co.uk/ http://realfood.tesco.com/ https://www.freshdirect.com/ http://www.foodgawker.com/ We would like to see design concepts of a frontpage, product listings, product presentation page and a theme page (see details below). When we like a design, we expect about 7-10 pages to be designed in total including changes on the design suggestions as required, further conditions to be agreed individually. In the case of a winner, we desire the designer to be available for further work (paid on a case-by-case) as it will arise for our new platform. If we come in agreement with a designer,we expect an exclusive, unlimited, perpetual license for all work delivered for any purpose whatsoever incl. the right to modify the licensed work in any way, which is granted with our payment and no future payments have to be made for the delivered work for any reason.

Hi, There was some nice designs so far, but they are on their whole not yet what we are looking for. We want to give you some more instructions, to help you. We asked 99designs to extend the contest in confidence that giving more time to designers will get us the results we want.  Our 3 main concerns: Color concept of the whole website! Please have a look at http://www.colourlovers.com/ - search for "food" and you will get great color palettes! Typography! To get a very good typography for the whole website is a must! Try to combine contrasting serif and non-serif fonts.  We are looking for something more unique than standard templates would provide already.  head area: top top head line: informations like Live Chat, Telephone 0800123123123, Login, Whislist feel free to find the right position for our logo with claim, search bar, shopping cart, wishlist second topline: our process: free overnight shipping, free return for 100 days, 24HR delivery express , third head navigation (maybe with some great simple icons?) navigation with five points: "einkaufen", "entdecken", "kochen", "ernähren", "specials"  on the left side in the center area we will need a navigation bar for our large catalog (maybe with some great icons) and maybe with same functionality amazon.com / reishunger.com uses in their left navigation - mouse over - you get more navigation on the right - please have a look on these both websites!) in the middle of the center area we need one big picture (with turning pictures = carusell) and to the right to more pictures with the same size.   please use for these pictures different typo style types (find inspiration at http://www.reishunger.de) - for buttons in the pictures we prefer something simple - could be just a box with outlines (find inspiration at http://www.zalando.de/wohnen/) above or below the center area try to give us space for show our process.  in 4 to 5 points - with icons - the way how easy you get your products below these we need 3 - 5 pictures for special products.    below these 2 - 3 more pictures in the landscape below these a line for newsletter or whatever  below these space for our "most popular products" and "meals sides helpers from our chefs" please have a look at freshdirect.com for these below these we want 3 information box you will find the content and style at springlane.de in the footer area we will get the normal webshop content - some text for searchengines and table of links ----------------------------------------------------- Here are some suggestions that should be followed, which are non-exclusive of any additional details or ideas. Frontpage: Teaser photos with enough screen space to present our food in the best way - our photos are made by a professional food photographer (please use any temporary for your design). Otherwise presentation of products and other important store infos. Product presentation page: Those are more than just a simple product photo and short text, but showing a detailed view of ingredients (in case of recipes to order) and several photos, besides the usual infos for ordering. Theme pages: Blog-like pages in combination with product listing presentation for a specific theme, as example "Fresh Fish" or "Cooking with Fish". We explicitly don't make further definitions of arrangements of elements into these pages or other details, as we are open to all suggestions and want to let us surprise! Our goal is always to present a feeling of lifestyle and good food, the sites/images making the customer "hungry" and confident to order in our store.

We want to avoid any template-like Look&Feel.

Every design category has flexible pricing for all budgets. Web page design starts at $599.