Tell us a bit about who you are and the people you reach
We allow companies to unlock the full potential of a new cloud technology (containers) by simplifying the setup, migration and running a container environment. The one-page site is to get IT managers to ask for more information as we are launching the platform and will have a ton of press in the coming 2 weeks. I included two info sheets in the assets. They are not necessarily representative of the style. They will provide more context about the company.
What industry do you think your business is most related to?
What do you have in mind for the style and theme of the web page?
We want a modern, clean, breathable technology company site that inspires confidence and trust, maybe a sense of speed since our tech is fast. The logo is set but not much else is final on the brand. The current website should not be used for inspiration too much. So, the color palette is open but should fit the logo (same with font). I see an illustration style to be clean and more technical than cartoony, but not dry. Our current website feels dated, too dense, confused messaging, conflicting illustration styles. We want a color palette that is compatible to the logo but we don't have a set palette.
The attached zip file contains the section by section brief and the available assets. We tried to cover everything you need to know but please feel free to ask questions.
What to avoid
Stay medium-light, don't make the whole thing dark (but don't go completely light, we are a tech company after all). The logo only contains two colors so you will have to extend. Come up with a color palette that makes sense.
Time is of the essence. We need designs done in the next 48 to 72h. We need the desktop and phone layouts (responsive). The winning designer has a good chance to be tapped to finalize a brand guideline document based on the design. Keep that evolution in mind when you are making your design decisions. We need to finalize the visual language so we need a design that can grow and scale.