We will be migrating to a co-branded website, servicing both B2C and B2B. The home page you're designing will target B2C but should callout our B2B API Solutions. We like the idea of a link/tab at the top of the home page that indicates the B2B part of the website, which should have a different branding from the B2C home page.
Since we are targeting fantasy sports players, our new web redesign should be geared toward fantasy sports consumers, and utilize fun/exciting designs, colors, and look & feel.
We like the bright blue color utilized on FanDuel.com, so I'd envision blue being a primary color of the new website. We are totally open to using any kind of color scheme with our logo. Our current logo is gray, but we don't want to use gray for this new home page redesign, since it will be used on the B2B section of our website. The colors used in the logo should drive the color scheme in the new website.
Personally, I am a fan of blue, paired with a bright green accent color. This is totally negotiable though, as you're the designer, so we want you to be as creative as possible. Blue seems to be an easy win though.
Gray/red should not be used in the primary color scheme, since those colors will be reserved for our B2B side of the website. The B2B website will not be designed as part of this project, however, we'd like to include some content/links (i.e. link/tab in the top nav) that link over to the B2B section of our website, which should have the black/gray branding.