Must have have website name and distance of a race printed up-side down on the bottom of the shirt. This is the primary objective. Also incorporating the name of the website is required, but is a secondary priority. I would prefer it on the sleeve but anywhere is fine. .
I the race distance should be a band that clearly is a different color than the rest of the shirt. It should be bold and draw attention to the fact it is meant to be upside down.
However, the middle of the shirt should have some cool graphics with the website domain name or a slogan like "Train Hard" incorporated.
The print will be up-side-down so the runner can read it every time they wipe the sweat off their face.
Lions, Dragons, Wolves, or Griffins, blood, sweat and tears, are cool too. I live in Philadelphia so the liberty bell or any else having to do with Philly is welcome. I do not want feminine colors.