Look at graphic tees from Express, DKNY, and Armani for guidance on what type of style I'm looking for. The concept of this design is "El Cucuy," which is the spanish boogeyman. See wikipedia for short background:
The goal of this shirt is to create a hip, stylistic shirt, but has a secondary (backdrop) design that's funny. To describe it best, I want people to, at first glance, appreciate the artistic design of the shirt then have a smirk as they realize that the design is comedic in nature.
Witty, but not childish funny!
Clear, clean typography (background can be as busy as you see fit)
20-25 y.o. age group
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
Please visit the current state of my site, which is a bare bones work in progress, at http://www.litachanclita.com for a glimpse of what stylistic direction I'm heading in.
Current designs were created by myself, so if you feel you can't produce something of a higher caliber, please save both of our time and don't enter this contest!
See attached imaged for style preferences. Have fun with it!