Stormline needed a new t-shirt design and created a contest on 99designs.
A winner was selected from 153 designs submitted by 35 freelance designers.
We manufacture foul weather gear, mainly for commercial fishing. Our main clients are commercial fishermen and sports fishermen (marlin, coastal etc).
You see our gear on tv shows like The Deadliest Catch etc.
We have a reputation for being innovative and actually making what is fairly industrial clothing look good!
We were established in 1966.
Our aim is to create a t-shirt that emphasises our brand and slogan "weather the storm".
We really want to use our company logo colours that will be used on a blue t-shirt.
We want to appeal to our wider market who make a living either on the sea or working on shore supporting the fishing industry.
Fishermen tend to fish particular types of fish ie. lobster, cod etc. It is very important that we don't focus on one type of fishing, but rather the actual occupation or sport of fishing.
Our audience are a tough breed of guys, but increasingly the younger guys entering the industry are fashion conscious.
There are also a large number of women who we wish to appeal to as well.
Our audience are outdoors people who are very honest in their opinions and views.
We saved a spot for your t-shirt contest.