The People Project got their new t-shirt by running a design contest:
Create a Strong Statement T-Shirt for ThePeopleProject.com
Check out The People Project's T-shirt contest…
REBEL WITH A CAUSE We are looking for an original and creative Statement T-Shirt Design that will feature "Rebel With a Cause" on the front, and our company logo on the back, as shown in the file attached below. The design may feature artwork that somehow integrates or incorporates the quote itself, or the design may be exclusively font-based - without any artwork. ***** IMPORTANT! ONE THING TO BEAR IN MIND: This t-shirt will be part of a series of t-shirts. We will print one design for our vegan/animal rights community, one for our eco community, one for our atheist community, and one for our human rights community. Each t-shirt will feature "Rebel With a Cause," together with a small emblem (like a little pig/bunny to represent animal rights, a small planet earth to represent environmental stewardship, and a peace sign to represent human rights.) Designers are asked to prepare these small emblems, and to make sure that some part of the t-shirt design is reserved for the placement of these specialized symbols. OTHER CONSIDERATIONS: We would like to play on the movie title "Rebel Without a Cause," which ushered in a whole era of counter-cultural thought in the 1950s. However, we are open to all kinds of creative suggestions, including any kind of portraiture, word art, or illustration. Ideally, if your design incorporates imagery of some kind, it would center around the following themes: Standing Up For What is Right, Speaking Up For Something You Believe In. This may seem like a seriously themed t-shirt, but playful and humorous designs are also welcome. Please do not limit yourselves to our suggestions. If you have other ideas, please feel free to submit them. Clean, minimalist designs are also welcome. This t-shirt will be part of our Fall/Winter collection. It will be sold on our online shop, and also at select retailers in North America. All of our t-shirts are produced, using a non-toxic, water-based printing process. DESIGN GUIDELINES: (Please read through to the end before submitting your work. Thanks!) 1. The primary themes of the design should be: Raising Your Voice, Fighting For What You Believe In, Independent Thought, Freedom, Human and Animal Rights. 2. We are committed to creating t-shirts that have a soft-hand feel and texture. To ensure this kind of texture, designers are asked to choose fonts that will not exceed approx. 4mm in thickness when printed onto a man's t-shirt. As a general rule, please try to work with thinner fonts. 3. IMPORTANT: Please do not use LEFT or RIGHT ALIGNMENT for the text. These kinds of t-shirts look great on a hanger, but don't wear well on many people. 4. All colors, styles, and typography are welcome, but we ask that designers restrict their palette to a maximum of 4 colors. Please remember that if your design incorporates light colors and you have a dark t-shirt in mind, we may have to print two layers of the light color to achieve the desired effect – in which case, 1 color will count as 2. Please bear in mind as well that white and black in your design will be considered colors for printing purposes. IF POSSIBLE, PLEASE REFRAIN FROM DESIGNING ON BLACK T-SHIRTS. 5. Please include PMS Numbers when submitting your design. 6. Imprint area should be a maximum of 17 inches wide x 20 inches high. 7. The design may cover the chest and midsection, but should not spill over onto the sleeves and seams, and should not wrap around the torso. 8. This t-shirt will be available in unisex sizes from small to x-large so it is important that the design be easily adaptable to different sized printing plates. 9. Although the quote itself must be visible on the front of the shirt, it need not necessarily be front and center. It may be subtly integrated or highly visible, depending on the designer’s vision for the t-shirt. 10. N/A 11. N/A 12. Designers are asked to be as original and creative as possible, and not to reproduce the kinds of designs that are currently represented on our website. 13. We are looking for a design that will appeal to men and women of different ages (18 to 55 years) - and that will appeal specifically to progressively-minded individuals who care about issues of social and environmental justice. 14. Our company logo should be featured on the back, as shown in the file attached below. The color of the logo should be adapted to enhance or match the design on the front of the t-shirt - but should be in ONE color only. Otherwise, the color, shape, dimensions, size, etc. of the logo should not be manipulated in any way. 15. Designers are asked to mock-up their designs on the American Apparel templates that are included below. When submitting your design, please present it on a Men or Women's T-Shirt Template. 16. The winning design will be required to provide PSD or Ai files so that we can make final adjustments prior to printing. Ai files are preferred. 17. T-shirt designs must be thoughtful, original, evocative, compassionate, and intelligent – and infused with the designer’s vision. Thank you for participating! We look forward to welcoming your designs.
Front: Rebel With a Cause Back: Our company logo - as shown in the file attached below
What to avoid
Offensive, vulgar, violent, or sexualized images will not be accepted.
Every design category has flexible pricing for all budgets. T-shirt starts at $199.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their t-shirt.
Designers across the globe delivered design magic.
The People Project collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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