Unity For Foundation
We are a one year old foundation registered in Washington D.C. The Unity For Foundation was created by four average individuals that believe the world has unlivable and wanted to create a mass global media campaign to solve the world's major issues.
We are the first fully transparent philanthropy that is concert and media driven.Our mission is to create an annual multi-country mega concert to raise global awareness about major global causes starting with the Israeli Palestinian conflict.
We will be launching alongside the concert an open source, self regulated, social network to empower individuals around the world and give them a voice in order to create change in their communities.
We are a unique and innovative group of people that are doing this because it needs to be done. Our backgrounds/religions include American, Chinese, Arab, Jewish, Christian, and Muslims. We were four original founders but now we are many, thus, the need to re brand.
We are a peace oriented organization, trying to promote peace and awareness through mass media. Our model is all about sustainability and transparency, thus, we are changed the way philanthropies are operated.
Our target audience is more of a global audience of baby boomers and younger i.e. 45 and younger. Our audience is more technology competent, personally driven and wanting to create change. They are most probably active on the various social networks, they get their news form the web, and are individualistic etc... We believe the major part of our audience will be in the 16-25 year old range (students).
We don't have much requirements, except that we want the designs to be unique, surprising, show maturity, eye catching, and will stick in people's mind. We want it to represent the uniqueness of what we are doing, the empowerment of individuals, the all encompassing/all inclusive vision, and the promotion of peace.
We have just a couple of limitations, doves and the peace sign have been overdone. One thing you might explore is DNA, the joint DNA of waring factions, how we are all similar in DNA. Please explore all the colors and fonts available.
We would like a logo, with the slogan "by the people, for the people". The stationary we are requesting is business cards, letter heads, envelopes, and an ink stamp.
We have uploaded 2 documents that were published and presented in a media agenda setting conference in Zurich this past November. They will five you a more detailed explanation of what we are doing.
Other than that, we want everyone involved to have fun with this and be extremely creative. Please remember that we are concert and media driven.