Completed contest

Business Card for Foothold Coaching

Foothold Coaching ran a stationery contest — Custom package.


See more top designs from this contest

Runner-up design by malih
Runner-up design by jcmarch
Runner-up design by Chwaki
Runner-up design by Sya Hisham
Runner-up design by Owenxkie

Some of the designers who made it happen

Winner - BramDwi
Nailed it from the first entry, BaMan is gifted and artistic, took the concept and worked with it! I highly recommend, and will certainly continue working with BaMan on future projects.
- Anonymous
Finalist - malih
Very eager to submit updates. Quick turnaround on feedback. Only once did I have to re-word my request.
- Anonymous
Finalist - Wh!te Dr@gon
Great Designer...highly recommended. Thanks mo
- stakhim
Finalist - pecas
Really wonderful, beautiful work... She has more than great design skills, she is also super responsive and really listened to what we wanted. Great experience overall.
- Anonymous
Finalist - jcmarch
Fantastic work. He listened to all of my suggestions and delivered a top quality design. Thank you!
- Syzygy Health
Finalist - Rakajalu99
Fantastic work!!!!!! I don't think any other designer could of pulled off such awesome concepts and ideas. The quality of the work delivered was OUTSTANDING and very organized. Rakajalu99 went above and beyond and answered all my requests immediately. I could not recommend him enough.
- Coopadmin

How Foothold Coaching started their stationery journey

Background information

Tell us a bit about who you are and the people you reach

I am a leadership coach for early-stage entrepreneurs. I currently work one-on-one with my coaching clients, and over time I hope to add online and workshop trainings and a blog with useful content designed for the particular challenges and constraints faced by early-stage entrepreneurs.

My target audience is any entrepreneurial leader who wants to become a more effective leader and manager. About 1/3 of my clients are solo entrepreneurs (an aspiring rock star and music-preneur, a vegan chef and animal rights activist) and the other 2/3 are the founders or leaders of startup companies that will raise venture capital or angel investment to launch and promote their product/service.

They are all people who are youthful (if not actually young---vast majority are under 35), creative, passionate and appreciate brevity & simplicity.

What industry do you think your business is most related to?

Business & Consulting

Existing website to reference

Visual style

What do you have in mind for the style and theme of the stationery?

1) FootholdCoaching---for the name of the company I want it to be like the logo that is on my website homepage
- Foothold is written in Calibri font. The color blue is R-0, G-89, B-125 or #00597d
- Coaching is written in Lucida Handwriting. The color brown is: R-95, G-55, B-19 or 5f3713
(I apologize I couldn’t upload the file for this logo---the website wouldn’t except a PSD file and I don’t have a JPEG hi-res version and I no longer have access to photoshop to do the file conversion)
I like this blue and this coppery brown and I think I would like the rest of the text and the design elements to use these---but I am open to considering designs that are similar but add another color into the palette or are close but not these exact tones.

2) I would like the tagline “For Entrepreneurial Leaders” to be worked into the design somehow…but I am open to how/where you choose to do that….

3) I am open to either a one-sided or two-sided card especially if the second side brings in more color, the mountain design element, or the tagline in some way

4) I am open to colored background cards….that said, I prefer simple, clean lines (again see my website…a lot of white background) so my guess is that white or a natural ivory card might be best, but again I am open.

5) I am open to the business cards with curved/rounded edges instead of normal right-angle corners….I do think I want a standard size, however, so I don’t want a square or a smaller than usual one.

6) I would like there to be some sort of “design element” to the card. It could be very simple/subtle but I think I want it to suggest some sort of mountain climb (to go with the “foothold” element of my name) One idea I had I am uploading a sketch of…The sketch isn’t perfect though because it doesn’t have the tagline and has my old title which I no longer want on the card…but you can see the curved line suggests a mountain but not in an explicit way

7) My brand values are: Helpful, Secure, Focused, Enthusiastic, Adventurous. If you’d like more info or inspiration on that---see brand attributes uploaded document---but not sure if that would be helpful or not.

Content details

Organization name

Foothold Coaching

What to avoid

There are a lot of executive coaches out there who are old and boring. I am young (30) and I want to bring a youthful, fresh energy to coaching. I don’t want the card to say “I am a boring/safe/conservative business consultant” in any way. I don’t want it to be red/black or serious or “professional” in that kind of way.