What industry do you think your business is most related to?
Cosmetics & Beauty
Tell us a bit about who you are and the people you reach
WE SELL HOME HAIR COLOUR INTO PHARMACIES. IT IS NATURAL, LESS TOXIC, ORGANIC, CRUELTY FREE, VEGAN. SUITABLE FOR PEOPLE WHO HAVE CANCER. SUITABLE FOR PREGNANT WOMEN. PHARMACIES THEN STOCK THE BRAND ON THEIR SHELVES. TARGET AUDIENCE IS MAINLY WOMEN FROM 30-70 YEARS OF AGE WHO COLOUR THEIR HAIR, THEY MAY BE HEALTH CONCIOUS, VEGAN, HAVE HAD CANCER, THIS IS A "STICKIE" PRODUCT
What inspires you and how do you envision the design for your business?
we need to really get across in a window display nice eye catching "soundbites" that "stop you in your tracks" and make you look, think, question, purchase. we have one main poster which I am attaching here that we use for window display (in two sizes A2 & A1) we need to have other visuals that will and compliment /add to this poster - we need everything to fit together and deliver this very strong message. please try and keep to standard print sizes (Preferably A4) that can be used/adapted to different display dimensions if required. The Key Messages to be used in the designs (size A4) are: "Less Chemicals Better For Your Hair" "Less Toxins Better For Your Health" "Not Tested on Animals" "Vegan Friendly" "Superb Coverage" "98.2% Natural Ingredients" "No Ammonia, Parabens, Synthetic Colour" "Safer Hair Colour" The Anchor poster is the poster "Do you care about your hair" (which I have included) I would suggest submitting up to 6 different A4 designs/messages that will compliment our Anchor poster. Please do not use a model Image as we already have that on the Anchor poster, use nice organic/natural stock images eg fruit/flowers/nature. Only use one or two of the Messages on each design/display
Yes. we are all about "Less Chemicals" "Less Scalp Irritation" "less harmful" "vegan friendly" "not tested on Animals" "safer colour" . We need to get this message across in a window display. Design needs be used for print for standard size printing (not for non-standard sizes eg circles etc)