Portfolio
:format(webp)/99designs-contests-attachments/145/145177/attachment_145177644 "A nice mashup of Dante's Inferno with the imaginary of Bosch and the horror aesthetics of Stephen King's books converge in this label of Vodka infused with the hottest chili peppers on the planet.")
:format(webp)/http://s3.amazonaws.com/projects-files/160/16093/1609398/5652685a-adef-469e-bd6c-7524a704122f.png "Development of a complete line of wines made by a female urban winemaker.
USA market")
:format(webp)/99designs-contests-attachments/132/132717/attachment_132717246 "Under the premise of making a label for a series of wines aimed at new consumers with a focus on simplicity and enjoying the moment, I have created a system of labels that convey that balance between simple and complex, that celebrate diversity and the joy to share a moment.
The color palette is inspired by the LGBT movement and the patterns are exclusive to each varietal/terroir.")
:format(webp)/99designs-contests-attachments/139/139700/attachment_139700713 "Senguu is a Japanese single malt blend whiskey created for the Asian export market.
We created a design with clear reminiscences of the Japanese heritage in whiskey and a Zen imprint that refers to the Karesansui gardens.
Premium cues are presented in the form of a special die cut on the label, embossing on the grooves, and a holographic hot stamp on the brand name.")
:format(webp)/99designs-contests-attachments/144/144285/attachment_144285624 "Private labels for a California wine")
:format(webp)/99designs-contests-attachments/124/124288/attachment_124288093 "Omotenashi means not just providing outstanding service, but providing hospitality that goes above and beyond the expectations of the person receiving the service. This entails paying close attention, thinking carefully about the needs of the customer, and acting before the customer even thinks to ask for something")
:format(webp)/99designs-contests-attachments/146/146502/attachment_146502688 "Mediterranean vibes on this Gin")
:format(webp)/99designs-contests-attachments/147/147848/attachment_147848297 "Prestige Wine")
:format(webp)/99designs-contests-attachments/133/133358/attachment_133358948 "Go Down in Flames
Arty and Eclectic Wine Label Design For the on-premise channel
Premium price point
Convey small boutique winery feel, convey quality winemaking
Standout memorable designs
Quirky/Arty/Unique/Eclectic Designs
Connect with younger consumers (18-30 year old), particularly ‘social newbies’ (consumers at the start of their wine journey) and ‘adventurous explorers’ (consumers who are more knowledgeable at the later stages of their wine journey)
Must have personality
Range to include red, white and rose wines
Description of the product target audience
It is hoped the wine label will appeal to both female and male millennial wine drinkers, who like to explore the wine category.
Often, but not always, memorable packaging design combines not only the visual aspects of a design but also the name and story of the wine. We have provided some proposed name concepts to base your design on, we are open to ideas you have on the story-telling behind the name and design.")
:format(webp)/99designs-contests-attachments/143/143340/attachment_143340334 "Codellani Sorghum Syrup Spirit is the first barrel-aged sorghum spirit made in the world.
We made a label that reflects the premium aspect of the product, relating it to other aged spirits such as bourbon whiskey.")
:format(webp)/99designs-contests-attachments/133/133358/attachment_133358937 "Arty and Eclectic Wine Label Design For the on-premise channel
Premium price point
Convey small boutique winery feel, convey quality winemaking
Standout memorable designs
Quirky/Arty/Unique/Eclectic Designs
Connect with younger consumers (18-30 year old), particularly ‘social newbies’ (consumers at the start of their wine journey) and ‘adventurous explorers’ (consumers who are more knowledgeable at the later stages of their wine journey)
Must have personality
Range to include red, white and rose wines
Description of the product target audience
It is hoped the wine label will appeal to both female and male millennial wine drinkers, who like to explore the wine category.
Often, but not always, memorable packaging design combines not only the visual aspects of a design but also the name and story of the wine. We have provided some proposed name concepts to base your design on, we are open to ideas you have on the story-telling behind the name and design.")
:format(webp)/99designs-contests-attachments/142/142280/attachment_142280006 "A bohemian label design for a bohemian wine from Barcelona called \"The wind paths\"")
About
Art Director & Graphic designer for Wine & Spirits industry specialized in Premium and Ultra Premium segments.
Focused on connecting brands with their audiences, creating innovative designs that capture each brand's unique essence.
Services include label and packaging design, brand identity development, and comprehensive visual assets.
Always seeking mindful partners for collaboration.
Available for 1-1 Projects
(GMT - 03:00)
Custom Work.
First Impressions.
Timeless Results.
Member since:
July 14, 2020
Reviews
"Luciano put heart and soul into our project and it showed! We had a tricky brand design balance to strike between a very high-end product and a boots-to-the-ground approach. He understood the vision and delivered a distinctive design that hit all the no..."
Anonymous client
reviewed 12 days ago
"We were 100% satisfied with the work of Labell. His designs, professional work and also his perfect way of executing the wished changes make him a pleasure to work with."
Anonymous client
reviewed about 1 month ago
"Amazing designer. He deliver not just work but art piece!! "
mb43
reviewed about 2 months ago
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