Our nut butter jars will include a slogan, which may or may not be integrated into the logo: "All natural nut butters infused with latin soul". (Note that Alma means "soul" in Spanish. Some customers will get this, many won't, and we think that's ok. Furthemore consider that initially Alma Superfoods will sell nut butter but in the future will launch other healthy food that will not be nut butter.

Some details to consider are in case maybe play with the name and make the name more artistic. For instance maybe the M could look like a mountain representing the Andes, the A(s) leaves, and the L a tree. I'd like that Alma simulate the soul of nature. In case you use an image remember that it will not be only a nut butter company and the company will add more products.