After deep analysis, a lot of creativity, a ton if design proposals and versions, was created that beautiful brand design.The swirl as complete shape represents photography in social media environment which is the basics of the company's activity.As the brand's purposes are not limited to photography, the center of the logo includes video production by reminding for a camera lens.The outer tree bands implement the representation of the social media aspect as they seem to spin around the "camera lens" providing dynamic look and feel. The beautiful, personalized font of the words in the logo adds the elegance ,class needed for a high end events that the company is intended for.An important notice goes for a well established communication relationship between CH and designer so these results could be achieved.Thanks of that fast and detailed info exchange, were born many ideas for future coworking and project development including graphic/web design/motion design.