I created a concept based on the sketches provided by the client for my second entry, improving some aspects.
The symbol represents a key combined with the initial S. Paired with a serif font, the style is a bit classic and elegant, giving the logo a sense of trustworthiness.
Different logo versions are included, along with some communication materials relevant to your business.
I really like how this concept ended up. Despite the minimalist approach, the small details in the symbol help by adding character and personality.
The versatility of the symbol offers a flexible application for the logo on diverse brand materials, making it practical on both vertical and horizontal layouts.
Thank you,
Mark