The owner of the business wished to depart from traditional icons and graphics associated with the real estate sector, and to emphasise luxury and feminine as characteristics in their brand design. The deer is a classic symbol of heritage, old money, refinement, beauty and elegance. Here I create a geometrical and abstracted head of a deer, using the arrangement to echo "V." It is light and feminine in its curves, while refined and memorable. The simple sans serif typeface compliments the mark and speaks of professionalism, value and quiet confidence.