CAYN is a DJ and techno producer focused on dark and gritty sound. His name derives from the Biblical figure Cain.
I was attracted by the scale of Cain's significance; the responsibility for earthly evil placed at his feet.
The first son of Eve, Cain murdered his brother Abel with a stone in an act of envy. Condemned by God, he lived as a wanderer for seven centuries before the stone house he built collapsed on his head. Some mystical schools posit that Eve bore Cain from Satan.
Consigned to Hell, Cain instructs the legion of demons. He continues to haunt our primordial imaginaries as the bridge between Hell and man.
I first created the wordmark. Derived from that, I started to play with the letters. After limited success, a demon emerged. I stopped work.
Futuristic and foreboding, this icon, with horns and a peculiar gait, is the lynchpin around which CAYN can build an aesthetic landscape that can stand alongside any artistic brand in his field.