Wrap-around cardboard sleeve design for toddler bowls.
The goal was to make a design that is not like the other baby food brands that claim to be organic, with bland and unappetizing purees that you wouldn’t actually eat yourself.
The food is a chef made from natural ingredients, they have real color, textures, and flavors. They are not recipes that you would traditionally see for children (no Mac and cheese, chicken nuggets, etc), they are tasty adult meals that have been adapted so that they are suitable and delicious for children to eat, and parents love them too. All of the meals have been developed by a pediatric dietician and chef. They are healthy and nutritious.