Brief :
Brand Identity & Values:
The logo should encapsulate the values of freedom, golf, and luxury. It should communicate a sense of refined lifestyle, sophistication, and exclusivity. Keas & Edward represents a high-end, global experience, where success and the luxury of time are key.
Target Audience:
The logo is aimed at high-net-worth individuals such as entrepreneurs, investors, and digital nomads who are passionate about golf. It should evoke feelings of elegance, exclusivity, and a sense of belonging to an elite group.