Creating a design that emphasizes strength, mystery, seriousness, masculinity, and athletic energy in a poster was a rewarding challenge.
This poster design contest for a Brazilian Jiu-Jitsu event, organized by the American Grappling Federation, left a significant impression on me. I utilized abstract textures and shapes to evoke a masculine and mysterious vibe. The color palette was predominantly dark, ensuring readability while aligning with the brand’s core colors.
The result is a striking and impactful design that captures the essence of the event and the spirit of Brazilian Jiu-Jitsu.