The Lazy Pelican are a new retail brand that focuses on lake life tees, hats, sweatshirts, etc.. that can be personalized with names of various locations. We want a very approachable logo that is fun and appeals to all ages.
The logo concept is a combination of a mascot and an emblem that describes the situation and facilities of Lake Kampeska. Such as jet-ski, trees, rock piles and others.