DATE: 2015-11
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From client brief: Shear Club is a subscription based service for hairstylists and barbers.
Members will pay a monthly fee for top quality scissors. Our ideal branding is a modern twist on an old classic. We don't want the brand to scream retro, but maybe we can whisper it.
These logos are the right balance between retro and modern. Clean and simple. Less is more. We also love hand lettering, although it's not required.
Our target demographic is split between men and women, so think barbershop meets hair salon.
I really enjoy in participating in this contest. Client been is sach a great leader of this project and I'm glad I was part of it. ;)