www.5echos.com

5echos is a bespoke filmmaking studio inspired by art house cinema, specializing in short stories, music videos, brand stories, documentaries, and social ads. 5echos brings top class technology and Filmmaking minds together to craft textured, deep, and emotionally resonant content to reach the audience of their clients.

'Resonance' became the guiding theme for the design 'idea'. The design approach needed to be careful working with "resonating" ideas visually to be careful not to miss-position the brand inadvertantly as an electronic music consumer brand, but that resonance transfers to ideas that evoke a sense of film and cinema.

The design uses repetition of abstract 5's, arranged stacked above the wordmark to evoke the feeling of film and sequential picture motion. Set with a custom illustrated, Art Deco inspired wordmark and a split RGB channel, presents the brand with timeless cinematic vibes.