The new website for Laurence Plumbing Group presents a wide array of services and capabilities. Strong branding and color become tools to impose order and provide a welcoming presence.

The family-run business, itself, is full of life and color and its brand showcases this beautifully in vibrant blues and greens. The plumbing side of the business is portrayed with varying blue hues while a company within a company, Reliant Hot Water, is set apart with bright green. That page is further outfitted with a dedicated chat feature.